OpenGift case study
Case Study

Discover the success
story of OpenGift
achieved with SALESmanago

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129%

increase in AOV compared
with last year

299%

increase in total sales
compared with last year

SALESmanago accelerates like a solid locomotive. At first, setting up the scenarios was quite time-consuming, but when the ROI started to be 200–300% and after two years grew to 4000%–5000%, I found this tool to be extremely effective. In addition to email automation, we also used very effective recommendation frames, noting astronomical increases.

Paweł Frieske

Member of the Board

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About

OpenGift has been operating in the advertising industry for 15 years, creating all kinds of advertising gadgets for companies from various industries. They make advertising prints on various everyday products and on more sophisticated and original items. A wide range of products guarantees that people will find the right advertising products for their businesses. OpenGift also provides many thematic proposals that are perfect for seasonal advertising items. These include company gadgets from the sports and recreation category or the Christmas category.

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Challenges

Increase online stores’
conversion rates

Expand the number
of monitored contacts

Activate
dormant contacts

Maintain good relations
with premium customers

Offer clients omnichannel communication using e-mail marketing,
mobile marketing, and web push channels

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Results

129%

increase in AOV compared
with last year

299%

increase in total sales compared
with last year

143%

increase in monitored contacts
compared with last year

300 employees support 3000+ midsize and enterprise customers worldwide