Engage your contacts anytime they`re on-line and gain 50% higher reach than your emails. Send campaigns with dynamic content without visitors’ contact data.
Use web push notifications to deliver precisely targeted offers, personalized and triggered with specific users actions. Make your notifications attractive and efficient.
Communicate with your customer database or anonymous visitors
Reach your potential and current customers while they`re active outside your website
Fully automate when, what and to whom your notifications are displayed
Send bulk or personalized offers to different contact segments
Personalize webpush communication with 1-to-1 or machine learning product recommendations
Make webpush a new strategic element of your multichannel communication
Enrich your marketing automation workflows with web pushes
Use web push to rescue carts, educate customers and generate leads
First steps towards web push notifications
One of the basic goals of SALESmanago is to extend communication channels with prospects and existing customers in order to reach the biggest possible number of users with maximally personalized content. The Web Push and Rich Web Push notification solutions enable to conduct communication in a custom way, even with anonymous users. The notifications take form of short messages which can be sent directly on the user’s device without having any contact details.
The most crucial condition is obtaining the user’s confirmation for receiving notifications. The standard version consists of a short text and a small icon. Whereas Rich Web Push appears on the screen as a big and colorful banner. The time of sending a web push notification is quite flexible and SALESmanago enables to send the unlimited number of Web Push notification as well. The notification is displayed only when the user is using a browser in which the agreement form has been approved.
Web Push and Rich Web Push Notifications
Sending Web Push and Rich Web Push Notifications
The process of their creation is really simple. You shall use the 3-step creator.
In both types of notification the process is similar:
Sending Web Push and Rich Web Push Notifications:
Web push and rich push notifications can be sent to all users or to individuals by means of automation
processes (e.g. when a customer hasn’t visited a website for some time).
SEE: How to send web push notifications by means of automation processes
Sent web pushes analytics enables to analyze the effectiveness of actions, this can be calculated basing on the number of sent, seen and clicked web push notifications.
Web Push and Rich Web Push Notifications Comparison
Rich Web Push
The ability to reach customers through an additional communication channel without having their data
Adjusting the delivery time of the message to the moment when the user is online
Communicating with both identified and anonymous contacts
High click-through rates on notifications
More about Web Push
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